The 2025 International Garden Tourism Symposium, hosted by the Atlanta Botanical Garden, will take place November 5 and 6, 2025. The International Garden Tourism Symposium supports gardens around the world in sharing experiences and best practices in Destination Development and Promotion. It brings together speakers and delegates from the world’s public gardens, tourism boards, travel industry, and media.

This event is relevant to the management (director, marketing, horticulture, exhibitions) of any garden, festival, or horticultural expo, that wishes to expand and broaden visitation and create impactful guest experiences. In fact, we encourage gardens to team up with their regional or national destination promotion agency and travel operators to attend the event together. Speakers include media strategist Jenny Williams, Ian Simpkins, Senior Director of Horticulture & Sustainability at Vizcaya Museum and Gardens, and members of the Atlanta Botanical Garden administration, plus tours and exhibitions. In a period of disappearing tourism to the United States from abroad, and cutting back of vacations from our domestic population, there will be much to learn and consider,

The Starling Hotel has set aside rooms. For registration and more information visit HERE.