Sunday night before the official Wreath Week kick off is a busy time for members of The Garden Club of the Back Bay. A small group arrives at The First Lutheran Church with cars filled with supplies. Two or three cars have come from our storage facility with saved materials from the prior year, including tools, tables, easels and chairs. A word about our easels – a number of years ago a member’s husband put together an easel for her to use when decorating wreaths. Up until that time we decorated flat on tables, then hung the wreaths on hooks to check bow placement, wreath shape, and overall balance of design. Often we had to fuss over the wreath to amend mistakes – bows placed at 11:00 rather than centered, or decorative clusters on matched pairs which simply didn’t line up. When we saw the easel, we knew what we had to do. Member Bev Christians offered the services of her immensely talented husband, and over one summer he hammered together fabulous folding easels large enough to hold a matched pair, with handles and hooks, yet light enough to transport easily. We ordered more the following year, since every decorator wanted one. Now our wreaths come out right the first time around. Below is a matched pair on one such easel.
Category: Wreath of the Day
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Wreath of the Day 2011 – Scheduling
There are many timing factors for The Garden Club of the Back Bay to consider while preparing for wreath week. Perhaps the most complex is the scheduling of our delivery personnel. We deliver over two days, Wednesdays and Thursdays, with two hour delivery windows in the morning, afternoon and evening. We like to have two to a car, a driver (to double park) and a runner (to carry the wreath to its destination.) Our evening slot coincides with rush hour, and so that assignment is less popular with our members than the morning or afternoon time frames. We need cars spacious enough to accommodate our wreaths without crushing. Our favorite destinations are buildings with doormen, who are blessedly always there to accept delivery. Sometimes a car goes back to a home more than once if the customer isn’t there, even though we’ve confirmed time of delivery in advance. We know, life happens, and we just don’t feel comfortable leaving our beautiful creations on a doorstep. Our decorators don’t sign up in advance – we welcome them at any time, and there is room for all at The First Lutheran Church. We do have to schedule our hours with the Church personnel, the wreath and poinsettia drop off with our nursery, grocery and lunch deliveries, and trash pick up. Somehow it all gets done. The beautiful wreath pictured below, loaded with fragile dried flowers, was carefully hand carried home by the owner, so no scheduling was required.
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Wreath of the Day 2011 – Paperwork
Once orders are logged in to our data base, a flurry of paperwork begins. Confirmatory postcards are mailed to customers reminding them of their order details, in case they need to be amended, and informing them of the day and time of delivery. In instances where wreaths are to be picked up, we let our buyers know when the wreaths will be ready. Assignment books, to be used on site during wreath week to keep track of orders, are prepared. Tags to be attached to each wreath are prepared and alphabetized. The delivery chairs prepare the duplicate paperwork needed to keep track of each order. Lists of decorators who have clients who specially request their work are typed. We hate to admit this, but we use a lot of paper – we do, however, use recycled paper! The tag for the wreath pictured below indicated the client wanted a red bow with silver accents. Since many of our red bows have a bit of gold edging, we found this particular ribbon worked well with silver.
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Wreath of the Day 2011 – Special Orders
Each holiday wreath order received by The Garden Club of the Back Bay is a special order, but some are more specific than others. For instance, a customer may request a fully decorated indoor wreath with designer’s choice bow and accents. This leaves the design decisions to the decorator, which of course we love. Another customer may ask for a fully decorated indoor wreath with a deep garnet bow (not burgundy, but not red) and light gold accents with lotus pods and no grasses. Or, we may be asked to design a fully decorated outdoor wreath with a gold bow and gold accents for a windy location on a black door.   The client for the wreath pictured below, one of a matched pair, asked for a Della Robbia inspired wreath with a burgundy and gold bow. This is one of a few examples of our use of lots of artificial materials, which was necessary in order to pull off the “look.” The wreaths are hung high on outdoor pillars, so, from a distance, the wreaths should look quite natural.
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Wreath of the Day 2011 – What We Store
Some materials used by The Garden Club of the Back Bay are stored in our rented storage locker from year to year, if they are in good shape and not likely to crumble to dust. We’ve found, to our dismay, that fruit doesn’t keep well (who would have thought bugs could find there way into a baggie?) and dried herbs become too fragile after a further year of drying out. Pine cones, however, wear like iron, and we made good use of last season’s white pine cones in the wreath pictured below. The bright, orange-red bow was a perfect match for the holly berries, as well.
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Wreath of the Day 2011 – What We Collect
Throughout the year, members of The Garden Club of the Back Bay collect and dry flowers. Some of us dry fruit (new method this year – cut oranges, lemons or limes thinly with a V-blade slicer, soak briefly in lemon lime soda for color retention, then dry on a cookie sheet lined with a Silpat mat in a 170 degree oven until brittle.) As fall progresses, we start collecting milk weed pods, baptisia, bark and lichen, and of course a variety of pine cones. Just before wreath week, we cut fresh greens to augment the balsam with other interesting textures and colors. White pine, juniper, and cedar are favorites, and we love to acquire blue spruce and variegated evergreen boughs. In the wreath shown below, a member saved and dried flowers from her son’s October wedding, including roses from a bridesmaid’s bouquet, and fashioned a wreath for the newlyweds’ new home.
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Wreath of the Day 2011 – What We Need to Buy
As orders come in, The Garden Club of the Back Bay wreath chairs determine what materials will be needed to execute our sales. Basic balsam wreaths in a variety of sizes are ordered in advance, as well as some miscellaneous greens not native to New England, such as the magnolia leaves featured in the wreath below. Wire, picks, and ribbon are also acquired from a wholesale source. Some of us are savvy shoppers and don’t pass up a sale opportunity at places as diverse as Ocean State Job Lots, The Christmas Tree Shoppes, even eBay, our primary source for feathers.
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Wreath of the Day 2011 – How We Keep Track
Once our Garden Club of the Back Bay Holiday Wreath order forms are in the mail, the action begins. Many customers – our favorite customers, naturally – shoot those order forms right back to us with a check, and they specify what they want. Bow color is of paramount importance, of course, and if the wreath is fully decorated, we want to know about accent color preferences, and whether the wreath is destined to be hung inside or out. All this information is logged into a database with 58 separate fields. We can access records back to 2004. We can tell you how many people want silver bows, how many fully decorated standard wreaths have been ordered, how many people on Marlborough Street will receive a wreath, etc. We slice and dice the data in many different ways, and are always trying to improve the system. Forgotten what size you ordered last year? We can tell you. Need the delivery between 5 and 6 only? Can do. Below is a wreath designed for a darker space, a vestibule which is sheltered but remains cool. The iridescent clear and milky white balls were a perfect foil for the white ribbon which also had a rainbow sheen.
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Wreath of the Day 2011 – How It Begins
Each year, in the fall, The Garden Club of the Back Bay begins preparing for our annual Holiday Wreath Sale. Once prices are determined, order forms are printed and mailed to everyone who purchased from us the previous year, and to those who purchased two years ago and who did not, for one reason or another, buy again. After two years, we drop names from our mailing list, since we truly are at capacity. Notices go out in the bulletin for The Neighborhood Association of the Back Bay, and on this web site. Word of mouth is our best advertisement. The classic wreath shown below is designed to be hung outside, since holly is a prominent design feature. Holly speaks to the spirit of Christmas, yet does poorly when hung indoors, drying out quickly.
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Wreath of the Day 2011 – A Thank You to All Our Volunteers
The Garden Club of the Back Bay’s annual Wreath Week has wrapped up, and Co-Presidents Jackie Blombach and Jolinda Taylor, along with Wreath Project Co-Chairs Margaret Pokorny, Francine Crawford, Catherine Bordon, and Elisabeth Lay thank all the volunteers who made this project such a success. From now through January 1, we will post a picture of the Wreath of the Day, along with a brief description of the wreath and the process, from initial ordering to the last sweeping of the floor. Since Hanukkah is beginning, we’ll start off with a wreath specially designed to celebrate the season, designed by a first time decorator and new club member. The sophistication of the wreath proves that a multi-year design apprenticeship is not necessarily a prerequisite.











